Why us? An introduction to The Toolworks

Why the Toolworks?

The business landscape only gets more challenging, the global market more uncertainty and technology more complex and short lived. Business people have to act decisively without perfect information and need all the support they can get.

We are all very familiar with software tools, we use them all the time. We are aware of their pitfalls. Too often they seem to be designed for some generic circumstances that don’t exist. Alternatively they are just too complicated, incorporating every bit of functionality that anyone could ever need. Or else they are designed around a specific mechanistic worldview that just doesn’t mirror reality.

At The Toolworks we work with clients to design and build context specific software tools that enhance the efficiency and effectiveness of management processes that also can evolve as needs and circumstances change.

We believe that good tools can only be created by a team that combines great business understanding, strong design leadership and of course state of the art technology skills. Over the past 8 years founding partners Louis and Chris have created a number of tools for marketers, innovators and other business leaders at Nokia, SABMiller and Unilever.